[Jzush]

While I agree with the authors sentiment and do try not to include 'click here' links in any of the content I'm asked to post. I disagree with his assertion that it's confusing and slows people down.

Having been on the Internet almost daily since the late 90's. I can say with some degree of certainty that the ambitiousness of 'click here' links on the Internet has more or less trained people to look for them.

In the authors example

Jcrew email receipt

For additional order details, please click here to go to your account.

For additional order details, go to your account.

Not only do I immediately understand 'click here' to go to my account, but 'click here' conveys that the link will deep link me directly to the referenced section or pertinent information that the sentence is discussing.

Alternately a 'your account' link, does not convey this message. It tells me I am going to a general account management interface, and will then need to browse around to find the information or section referenced by the sentence.

I believe 'click here' links have their place and convey the very specific message that they should deep link someone directly to the content referenced in the link and not just to a site that contains the referenced content somewhere on the page.