What it really does is create an arms race within women, where those who opt out, with a few exceptions, are at a disadvantage to those who continue on and escalate. As a group, it would be a quality-of-life improvement for most, if they as a group ended the arms race but since there's no way for the group to enforce that, the arms race continues, with social media and technique videos advancing the front even further. For some the cost of participating in war becomes more expensive than the downsides, so they opt out and simply live with the disadvantage.