[jmstfv]

in 2021, after selling my unsuccessful saas business, i began searching for the next thing. as a result of my research, i noticed several things:

* Notion.so had a growing user base, and customers loved it

* More and more people (and businesses) were storing important info in their workspaces

* Notion users were publicly complaining about the lack of a decent backup option (i.e. they cared enough to complain)

* Notion announced that they would be launching an API soon

Basically, there was untapped demand and no competition whatsoever. I was undecided between 2 ideas, so I built 2 landing pages and started talking about both. I noticed that one of them received more attention than the other. As soon as I gained the early access to the API, I started building.

The rest is history.