[aulin]

> I am an emacs user insert joke here

In my totally anecdotal experience the intersection between proficient LaTeX users and emacs users is pretty large.

So having good emacs support would be a big selling point.

My experience on the other hand is also those people never complain about LaTeX, so they're probably not the target for a new typesetting system.

[vslavkin]

Yeah, I've also seen that in the latex forums, Emacs is strangely popular. I don't think that there's someone that doesn't have at least one complaint about latex. But probably there are a lot of people that try to understand its flaws and start to love it or something after using it for dozen of years, and don't want to spend the time to switch. (Stockholm syndrome??)