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by ugh123 617 days ago
It's unclear on first impression of the landing page what your unique value prop is.

You say this: " Voiczy transforms language learning into an exciting adventure." and then you ask me to click a free trial button.

I think that deserves some kind of visual, either screenshots, illustrations, or demo video right next to that blurb.

Your Demo button shows a video play button, but when I click it i'm greeted with a 2-step settings process after which i'm presented with another "Start Demo" button, followed by your own pop up to "Give Microphone Access" which I click and then it pops up a system dialog for access.

Thats a 6-step funnel just to see what this is actually about.

2 comments

Thank you so much for your valuable feedback. You're absolutely right, and I really appreciate you sharing your thoughts with us.

I’ll work on addressing your points soon. Just a quick question: while adding a video is straightforward, for the actual "try demo," we need to gather the user’s native and target languages, as well as request microphone access later to provide an accurate demo.

In this case, what would you suggest? Should we demo a common language pair, like English to Spanish? Or should we avoid showing games that require microphone access in the demo to simplify the process?

Detect the appropriate language per region and start the demo but provide a pointer immediately within the demo to change it if necessary.

If you do a video on the landing page, have it play automatically (could be a high res playable gif).

If mic access is not needed for all the games (wait, there's games and there are multiple of them?) then sure, default to a non-mic game if it still provides value. I've only looked above the fold, but it seems like a complex product offering. Below the fold, its very wordy and still not explaining much how it works. The 'Milestones' part is taking too much space. Kick it out to an About page or something. Probably the same with your 'Story'.

Good luck!

Update: I removed microphone access need. Moved the voice game to one of the last games, this way hopefully less people will have a problem with it.

Thanks again for your good suggestions