[wpm]

I wish all this data mining seemed to be worth a damn to me. Sponsored ads I see are either directly related to my search term, which is hardly a difficult problem, or based on my purchase history, which is baffling and frankly kinda stupid.

Hey! You just bought a filter for your air purifier! Want to buy a new one! For a different purifier you don't own!

No, talk to me in six months.