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by robertlagrant
624 days ago
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Yeah. Google is far less locked in than Microsoft. Gaming across Windows and Xbox vs Sony/Nintendo. Office is used by almost every org in the world. Azure locked in via clickops IT staff always wanting to pick it; you have to make a big case to use GCP or AWS in a lot of companies vs "just" using Azure. Google's search advantage could be taken away with another website that's better. There's no installed base or corporate lockin to contend with. Same with email. Same with maps. While Google uses data from each of these services to better target ads at you, the services are not very tied into each other, and you could easily grab one of those services away from Google if you just provided a better standalone service. To me, that's not a good case for breaking up Google. |
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Office/GCloud does feel like the two big players but I'm sure competition would creep up here if GSuite went away (and I doubt it would, even as a standalone company).
Working for big corps these days I see that supporting Apple devices is pretty standard.
I'd say Microsoft is way less entrenched than it was 10-15 years ago technically - but they do a great job of selling Azure to enterprises. And even there AWS is a huge competitor without Google.