| A) Do you pay them?
- No: then yes it is free “But my data”
Have your ever sold your data? Would the value you could ever possibly receive for your data ever equate to the value you get from the free services? Likely No and No. Is the free ad supported city newspaper free? Yes it is in fact free, just like FM radio is free, and broadcast television is free, and sidewalks next to billboards are free Someone creating something appealing and giving it away for free in order to make up for it through ads in front of eyeballs does not in any way mean that the free thing isn’t free |
My data has been sold, yes. By me, no, because I don't have the means. But by others and especially by nefarious actors, absolutely.
So indeed, it's not free. Just because data isn't liquid at the individual level doesn't mean it has no value.