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by Workaccount2 618 days ago
It's the "open hand" model that every tech start-up follows.

1. Be extremely generous to customers. Give away incredible tech at bargain basement prices. Pamper your employees with extraordinary benefits. Everyone from all angles loves your business.

2. People integrate your product into their lives. They become dependent on it because the value is so good. They tell everyone else in their lives about it. (2.5 IPO. This is where you make an exit, where those people who "love" your product that everyone else loves want to get in on the investment. Retail runs to buy up your shares. Also could be an acquisition.)

3. Close the hand. Competition has been ruined and people are addicted. Now it's time to raise prices and lower product quality. Initial investors are already out, so retail will carry the blame for the enshitification of your product.