Ask HN: Simple stock investment web-sites?

[dlytle]

I'm looking to get in on one of the IPOs coming this week (Service-Now), but I've never actually done any stock purchasing before outside of 401ks, etc. Can anyone recommend a website that's somewhat user friendly for this? I know there's stuff like e-Trade/Scottrade/etc, but I figure HN will know about any good alternatives if they exist.

[cwisecarver]

Fool.com has a bunch of tutorials (http://www.fool.com/how-to-invest/thirteen-steps/index.aspx) and some premium newsletters that can help you through this process. From what I can tell, there aren't a lot of simple alternatives to the big brokers. We do have a comparison table (http://www.fool.com/how-to-invest/broker/index.aspx) that covers the pricing and features of a lot of them.

Disclosure: I work there as a developer.