[sirkarthik]

There are startups that live by word of mouth or email communication for anything and everything without any automated notifications of any kind, even today. And then there are many companies that has got annoyingly big and loud notifications, making its team mute it altogether, thus resorting to acting on event based on word of mouth (command from leadership). The later though jazzy, only increased overhead cost of tools than any productivity on ground.

If you can relate to this and are looking for a systematic approach to lean and manageable notification practices that enhances transparency, and accountability, do read further.