[aguaviva]

I see no need for them to worry.

Any customer they'd want to have understands that it wasn't a knee-jerk action by any stretch. Rather that it's just something that (responsible) companies have to do once they realize that overarching conditions have emerged that make it simply untenable to keep doing business in certain environments -- completely irrespective of the conduct of any business or individuals in that environment.

Like when there's just too much corruption in a certain country. Or that country starts going on old-school (and very large scale) military campaigns against its neighbors.

So if anything their better customers will not only instantly understand their decision, but will hold them in incrementally higher esteem for it.