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by leros
643 days ago
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You underestimate how difficult the marketing is to get something like this going. These apps are two-sided or even three-sided marketplaces where you can't attract one side without already having the others. Why would a restaurant use some random new app that has no customers on it when UberEats and Doordash already dominate the market? Would would a consumer order through a new app with only a few restaurants when Uber Eats already has all the restaurants on it and they're already using it anyway. Why would a driver sign up for yet another gig work app when it doesn't even have any work on it yet? Even with loads of VC money to incentivize getting that going, it's still a very difficult battle, especially now that a few players have already become dominant. |
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