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by nicbou
646 days ago
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Voluntary donations don't work. At least not for most things. The vast majority of users don't donate, and that includes the most demanding ones. I offer a ton of free information online. I received raving feedback from people, including some that said I saved them thousands of euros. Just this week readers jokingly suggested giving me a Nobel prize or a statue. Still, donations are one percent of my revenue on a good month. They would not cover my groceries. This is fine for me, but it's always on the back of my mind when people suggest donations as a funding method. |
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In my (limited) experience they mostly don't work because the people/projects that need donations are way too coy about asking for money. Donation buttons get tucked out of sight and/or cloaked in twee language like "buy me a coffee!"
I like to point to https://archiveofourown.org as a counterexample. Hardly the most critical project in the world - it's just fanfiction - and yet they raise a few hundred thousand dollars a year in public donations (solidly surpassing their budget goals) because they run an actual, clear, focused fundraising campaign twice a year.