[input_sh]

Well of course, what else are they supposed to do?

Put AI tools in an optional higher tier and have absolutely nobody that consciously upgrades to that tier?

[Y_Y]

I can think of an even simpler answer

[lionkor]

Simply don't have AI, the product works well and has a very solid monetization model.

[jgalt212]

True, but the investors want to AI all things things. Just read the blog of the formerly thoughtful Tyler Cowen to get a sense of this.