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by b20000 675 days ago
what they say is less important than what they do
1 comments

what do you mean?
As one example, when a user describes a pain point, ask them what they’ve tried to solve it. Have they bought some other product that didn’t work out? Built internal tooling? If it’s merely annoying but not worth fixing today, that likely foreshadows a tough road ahead for a paid solution.

I like that question because it can avoid the trap of all the end users agreeing something is a problem, but not being interested in spending money on solutions. Quite a few developer SaaS tools fall into this category.

agree, i read the mom test to avoid this kind of problems. i try to ask as much as i can:

what have you done to solve this problem? when do you encounter this problem throughout the day?

thanks for the answer!

A lot of people are bullshitters who say they would pay for your product but... only if it gets this additional feature or works differently. That gets implemented. They still won't pay.
people say a lot of things. observe what they do.

also they don’t know what they want. they only know what they don’t want.

this is a very interesting observations indeed, thanks!