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by kulkarnic 5116 days ago
ClearType has been around for a very long time. It's basically subpixel-rendering that improves the visual quality of text (sort of effectively tripling the LCD resolution). Last I checked, Microsoft had patented the hell out of it (and I last checked a few years ago).

I think they're right about touting a technology that effectively triples text-display resolution.

And for your other observation about the whole enchilada, look around you-- do you see people that use external keyboards with their iPad? These would be willing customers for a tablet that is actually is pen+touch+type (ditto with people who try and augment their iPad with screen pens, even on a screen that has trouble with palm touches).

Lastly, I'm skeptical about "companies-with-taste". Steve Jobs certainly had good taste, but I'm not sure the whole of Apple is comparably good. I think, sans Jobs, Microsoft is doing the best they can-- prototyping for months and trying to understand where they fit into a market.

2 comments

I don't know how they're going to make subpixel anti-aliasing work if you can rotate the display. I wouldn't be surprised if they just are re-using the ClearType name and it's not actually sub-pixel anti-aliased, just regular anti-aliased (like the iPad).
The OS knows, at some level, the orientation it's displaying the screen in. So in principle, there's no reason it can't use subpixel rendering appropriately. Although it might be hard to achieve - I don't know how the graphics stack works.
Good point, since most pixels are taller than wide (it'd suck even more if they can't sub-pixel render in portrait mode, as it seems the more natural reading position).
Very true, big companies are usually as good as their despot. At least when it comes to taking risks and "saying no". Apple could go all-in because Jobs had the clout to give marching orders to the whole company. Microsoft has Ballmer, who is more of a salesman/business guy and probably with less clout (perhaps fortunately)

I too have a bit of worry for Apple now that Jobs is gone. Ive has taste and seems to have gotten some power to go with it. However, the next time it is time to go from evolution to revolution they won't have Jobs to kick them there.