[fetzu]

I see a lot of “technical” reasons being given here, but my gut feeling is that it would also clash with the image Apple is trying to project through its products: tools that are used by individuals to “be creative” and connect to their loved ones. If most users interactions with their Apple device (in this case, mostly computers) started to be bland business tasks and interactions it would probably just taint that image and users would start to equate Apple as “yet another boring hardware company”.

So not only is the enterprise market a thankless one, but it would also clash with their message.