[brutus1213]

I'm reading about the founding story of many startups .. at the early stage when they had few users, there was no moat. Success seems is a big moat. If this guy had taken venture financing(I know this wasn't a thing back then but humor me), trademarked milkbar, peppered ads everywhere, it isn't inconceivable that he'd get to 500 stores. Would that have led to lasting success? Unclear.

[jmkni]

Nothing stopping you from trying this today :)

Health startups are bigger than ever