[jdlshore]

Hmm... I can't agree. "Business value" is a useful term for describing sources of value beyond revenue. It's extremely fluffy and usually unmeasurable, sure, but it's still a useful way of talking about things that are worth doing that don't produce revenue, such as competitive differentiation, market research, brand promotion, philanthropic efforts, and relationship building. For software that doesn't produce direct revenue (the majority, in my experience), what better term is there?

I don't know why you say business value is actually about power dynamics, unless you mean that people use the term to promote their pet projects. If so, I think that has more to do with human nature than the term "business value."

[gruseom]

I don't think we understand the term "business value" the same way. It seems to me a better term for what you're talking about would just be "value".

The power dynamic aspect is this: who gets to decide what has "business value"? I would like the answer to be: anyone who has good insight and can convince their team. But when the answer instead is "a class of people called 'managers' or 'businessperson'", that is what I object to. Membership in that class is a matter of organizational status, not insight or merit.

But in a message board discussion it's hard to tell where we're talking about the same things and where we're not. Wish there were an easy way to get semantic diffs.