[ggm]

Sorry to be possibly non-sequiteur but does this play to the brand withdraw from Twitter and Musk's lawsuit?

If there's a guilt-by-association risk for a brand in web/url placement, and the industry at large is doing things about it, I think a competent lawyer would be taking that into the (stupid) lawsuit Musk has about collusive behaviour saying "no, this is actually a thing, and when you platform nazi ideas this is what the industry at large thinks"

[in_vestor]

The report linked is concerned with more of the auditing side of the industry, which often claims to guarantee 100% brand safe placement. But which obviously does no such thing.