[G3rn0ti]

Yeah, if you compare with the prices set by large manufacturers you are right, of course. But note the company behind this machine is like a two persons shop. They lack the economy of scale. And from a large hardware manufacturer you do not get "open source" hardware for which circuit diagrams are available to you for all major parts. If you do not care about that then this thing is not for you.

[notepad0x90]

The price of anything is how much people are willing to pay for it. if consumers were willing to pay more, the big manufacturers will also charge more.