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by rhplus
689 days ago
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Customer behavior is key here. There’s perceived risk with the dreaded “Multiple airlines” option when booking tickets, especially for international flights. No-one wants to find out the hard way that there weren’t agreements or reciprocal status or matching luggage allowances, etc. The code-share is shorthand for “we’re responsible”. |
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Let's say you are traveling from Incheon to Atlanta on a flight with a Delta number. Would you go to the Delta desks to check-in? Maybe... is it a real Delta flight or a flight operated by Korean Air but marketed by Delta? I think getting rid of codesharing would make it much easier for travel novices.