I remember one where they started with having me eat ("delicious," get it?) and then sitting next to a coworker ("social") and then finally PR shut down the shoot when they told me to feed the coworker.
Interesting questions brought up...can great tech entrepreneurs be bred?
My opinion is no, mostly because it takes a significant amount of good luck and perfect timing to have great success in SV. Even if you were Mark Zuckerburgs son...he could invest in your company, give you advice, introduce you to good partners/customers. This doesn't automatically translate to success.
Also there's a saying that in America great family wealth is typically squandered in three generations. This isn't always true of course, but basically when you're born with a silver spoon in hand, you do have plenty of doors open for you. But you also tend to have less ambition, less grit, less will to survive or die trying etc. Obviously there are many many exceptions but generally it helps to be a self-starter and many self-starters come from less means.
Maybe the most obnoxious thing I've read this week:
"Katie Anderson, a lanky blond childhood friend of Jesse's, says that growing up in a famous, wealthy family was no big deal for Jesse. "That's the thing about growing up in Silicon Valley. No one's famous and no one's rich . . . because everyone's famous and everyone's rich," says Anderson. "So no one realizes, Oh, not everyone celebrates ski week?"
It's the nauseating LA-ificiation of Silicon Valley. Yes everyone may be rich (relatively speaking) but the great thing about SV is no one acts rich and certainly no one feels famous. This is the tradition of the valley as demonstrated by Steve Jobs. There are plenty of exceptions but think back to the article that said in SV money represents success but not flashy bullshit possessions.