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by AnimalMuppet 690 days ago
There's two kinds of things here, which I will call "push ads" and "pull ads".

Push ads we hate. I don't want your random ads shoved in my face. The harder and more intrusively you shove, the more I hate it. No, I'm not going to look at it to see if I'm interested; I just want it gone.

Pull ads are different. Let's say I'm on a business trip, and I get out of some meeting at 5 PM. Well, what is there to eat around here? What do I get in response to that? Ads! But in how they interact with me, it's completely different, because I actually want to eat.

Or let's say I'm going on a trip, and I search for "lodging in location X". Well, some of what comes back is ads. Say it's from hotel.com. I probably wouldn't have gone to hotel.com as one of my choices for investigating lodging in X, but they're going to give me kind of a one-stop overview of what's there, so maybe I'll click on their ad link anyway, because it's actually interesting information for what I'm trying to do right then.

But some random Temu junk that they insist on shoving in my face every time they can? No way. Just get it out of my life.

1 comments

I think pull ads are hated too. They try to short circuit your brain into making a quick decision/have a preference without doing any research. It's all manipulation.