Some cultures (not the US apparently) consider wishing an early birthday bad luck so I'd expect them never to celebrate on Feb 28. I know this is a thing in Central Europe, not sure how common it is. It was a big culture clash in a company I know when they moved HQ from Germany to the US because the Germans would get offended by Americans wishing them happy birthday when their birthdays were on the weekend or a bank holiday.
But some will do Feb out of consistency of month.