[skeskinen]

No doubt Google has some awful incentives when it comes to user tracking and making money from ads. But tracking has real benefits for spam and fraud detection. So any attempt at reducing tracking can be siderailed into "personal privacy vs. public safety" discussion.

[rererereferred]

Fraud will exist even with tracking, Google still serves malware through their ads. There's no public safety and trading privacy for it means you get neither.