They might pay for it indirectly. For example, Apple just signed a deal with OpenAI and I could imagine a future where users of Apple devices get free access to some AI because Apple and that company made a deal.
Well, maybe, but I think the huge thing missing from this assumption is that Apple are not paying OpenAI anything, and are developing their own in-house and on-device models.
And a lot of what those on-model devices can do are what the average person will want.
And there's going to take a lot to move people meaningfully away from google.
And a lot of what those on-model devices can do are what the average person will want.
And there's going to take a lot to move people meaningfully away from google.