[conductr]

My take on it was that Alexa was developed at a time they were trying really hard to solidify their continued existence as a tech company; AWS and kindle came around then too. The stock market values tech companies much higher than retail companies. That’s what justified the headcount expense

[nickm12]

AWS and Kindle were developed a decade before the Echo.

[conductr]

Yeah, it’s just how I remember it. It was a period of time, not a moment. A bit longer apart than i remembered but that phase of amazons management and growth felt like a cohesive moment to me as an outside observer. Their strategy has changed since then. And have they released much new tech that wasn’t expansion or iterations of those?