[j45]

For me, software and tech that is for someone, exists to work for people, who are end users.

End users and customers don't exist to serve at the leisure and pleasure of software and it's creators.

Making people work harder than they need to operate software is selfish.

DevOps and DevEx is important, but if no one uses it with those being great, the Customer and their experience are often lost and never gained.

Learning to model something flexible enough for absorbing and quickly implementing the early customer feedback that is relevant is critical to boring things like retention.

Helping customers earn enough to eat every month, helps the tool makers earn enough to eat every month.