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by julianeon 702 days ago
This article makes a great point towards the end that I'll repeat here:

There should be another TC-like site reporting on startups now. Specifically there should be a news site about startups that has some critical distance from those startups - at least enough that it doesn't directly financially benefit from my perception of the companies that it's reporting on.

Example, by analogy: I'm interested in news about Microsoft, Apple, Amazon, Google, Meta. But I don't want to read their PR releases. I want someone to do some filtering on that, because there's too much filler there for me to review it daily.

This seems to be a really hard thing to do right! There's a balance in the reporting that it takes a lot of intelligence and finesse to do right, which is why it seems media co's can't do it forever.

One issue is that it can be too adversarial and too clickbait-y. That is a problem.

But the other issue - and this is the problem afflicting the solutions that I've seen - is the opposite. Too far in the pocket of the companies it's reporting on, and friendly to the point of sleepiness, like sitting in on all-hands you're not being paid to attend. A news site that might as well be called "our venture fund and why the companies we invest in are awesome" isn't it.

I don't think there's a site filling this void right now. TC did a decent job at it, for a while, but there should be a new contender.

3 comments

I like the idea in concept, but feel you'd run into the same problem 'fair' reviewers run into: if you get too negative for a company's liking, or don't say the given talking points, they'll blacklist you. So other sites get the newest scoops, the convention invites, etc.

Why do you think almost every 'top' reviewer on YouTube is so positive on nearly everything? Because the ones who gave fair reviews quit getting early/free access.

I hadn't considered that: in an age of social media, this kind of review gets a lot harder.
The information?

But the vibe there is more WSJ and less buzzfeed

Great answer. The Information is solid and does fill this void.

I think the economics of it are such that it's a premium product and not as accessible as TC, which is why I didn't think of it. But in every other respect, it fits.

There’s no way to do that in mass market form. If you are too balanced you’ll get torn to bits. No one likes that guy. People like to talk about the media but it’s really responding to audience preferences.

For instance, in your case, would you want each article about Google to start with two pages of argumentation on “how terrible their privacy practices are”? Because that’s what the audience wants.

You can have that while the screaming hordes outside yell “paywall?! Paywall?!” But it’s not going to be free like TechCrunch.

Sadly I think that's the truth.