| It's more than just a "tier of easy internet for the elderly" as that alone won't ease the suspicion that something might be going wrong. There's demand for trusted verified handling of regular financial life interactions, bill paying, hiccups from cards being changed and regular direct debits needing resetting, etc. Much like, Chubb (for example) remote monitor home security with liability should one of their employees start feeding "they're not home and they have valuables" infomation to thieves. My own father was born in 1935 and he's still pretty sharp, handles his accounts etc but he still worries (quite rightly) about social engineering and scammers .. the very "ease" of something doesn't reassure, it's the fact that interactions have been double checked by a trusted party (me, I guess) that does the trick. It's also an area that demands reputation, liability, and transparent auditing - conservatorships for the elderly, as for Britney Spears, are ripe with opportunities for graft and abuse. |
Found them here long ago (YC S13), used them with an alcoholic parent I was acting in a guardian capacity for.
https://hn.algolia.com/?q=truelink