[ano-ther]

It’s a balance. And payment providers have nothing to do with it.

You want people to explore the value, but not start using too much of it for free. And you also don’t want to be to loose so they forget about actually trying.

There was a recent article here where they described how they realized that two weeks was way too short for their customers to sufficiently test it (some sort of developer/ backend tool).

On the other hand, more consumer oriented apps will benefit from shorter periods because it drives quick engagement and consumers are quick to jump on another shiny thing.