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by ffgjgf1 707 days ago
No, it’s still a problem for apple because they won’t leave. Even in the absurdly inconceivable (to an extent that it’s not even worth discussing) case that they did losing a significant proportion of their revenue would be a much bigger problem for them than the EU.
1 comments
burnerthrow008 706 days ago
Less than 20% of Apple’s net income comes from what they call “Europe”, which actually includes Africa and the mid-East.

If Apple pulled out of the EU, which isn’t even all of the European continent much less the “Europe” reporting region, they would probably take less than a 10% hit. Significant, but not a showstopper. I don’t know where everyone gets this idea that pulling out of the EU would kill Apple.

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ffgjgf1 706 days ago
> out of the EU would kill Apple.

It wouldn’t. It would still be an immensely absurd thing to do. I assume Apple is not run by 12-year olds, why would they lose 15-20% (probably closer to 20%, EMEA seems to be ~27% and besides Britain the EU would be the overwhelming majority of what’s left) of their revenue out of spite when realistically they are only risking 1-2% by staying?

They are just trying to find the “optimal” way of complying with the regulations while maximizing their income.

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