[ravjo]

Reg. Gmail marking Ente verification emails as spam and showing the "Similar messages were used to steal people's personal information" warning.

Not an engineer/experienced with email deliverability, but, I _did_ feel something off when I received the Email verification code email (which too was marked as spam by Gmail). Thoughts/observations:

1. The email body is very minimal, which could be a good thing, but, > it did not have the usual trust markers/indicators - no brand logo or name at the top, > a generic envelope/letter icon/image as the largest visual item in the message > just a single "Use this code to verify your email address" line in the message body (except the "ente.io" link at the footer)

2. I did a quick comparison between the Ente verification code emails and some recent verification code emails from other products (Backblaze, Google, Instagram, IBM Security..) > none of them were as barebones/non-descript like the Ente emails. > They had descriptive text that provided a bit of context ("you recently signed up for an account at XYZ with PQR email address, and this code is required to...") > They had the brand identity (Name / Logo) prominently somewhere in the beginning of the message > AND most of them had the company name, registered address, and contact details in the footer. (Adds accountbility/trust?). Some even had links to privacy and support pages.

3. I believe you must have already explored the BIMI, VMC route for the "gmail blue tick".

[vishnumohandas]

Thanks for sharing these!

BIMI + VMC seems like an expensive workaround, we'll first experiment with your first two recommendations. We'll also have to figure out a way to reset the score with Gmail. Hopefully they haven't penalized the whole domain, and a new from-address will do it.

Thanks again for taking the time out to share your thoughts, really appreciate it! :)