[ageitgey]

Product Hunt is like open-mic night for PMs - there's no organic audience, just other people pitching products.

If you kill on Product Hunt, all you've learned is that the kinds of people who post products on Product Hunt like your product. That's great if you are selling products specifically to people on Product Hunt, but pretty meaningless in any other scenario.

If you want to build a business NOT aimed at other PMs, get as far away from that social media product hustler scene as you can. Go talk to real buyers and users in your target industry. Pair with an expert in your target industry. Maybe get a job in your target industry and learn how it works from the inside out.