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by dzhiurgis 726 days ago
> I’m not 100% sure that Teslas strategy of superoptimizing 3-4 bland models is a winning strategy in the very long run. People like to buy cars that fit their needs and personality.

Buying mass produced car is the most environmentally friendly way - it has least manufacturing, repairs, customisation footprint. I do agree people are sick of seeing same model 3/y everywhere which is depressing thought.

1 comments

VW and all major car makers have platforms, which basically mean you get the same car, with a different skin, and a range of different accessories.

VW basically sells the same car through 4-5 different brands.

What percentage is the same?

Also, even if VW has a platform they still sell 10x less cars than Tesla.

> What percentage is the same?

Don't ask me, ask VW: https://en.wikipedia.org/wiki/List_of_Volkswagen_Group_platf...

A lot, I guess, otherwise VW wouldn't have become the #1 manufacturer in the world back in 2016 and wouldn't remain #2 even now.

> Also, even if VW has a platform they still sell 10x less cars than Tesla.

Be careful with that Reality Distortion Field, it's powerful stuff. No.

VW sold 5x more <<cars>> than Tesla (2023 data).

VW sold 60% fewer <<BEV cars>> than Tesla. VW sold ~800k, Tesla sold around 1.8m (also 2023 data).

The facts say:

1. VW has been using platforms for decades, they're good at it, they think they're preferable to having 1-2-3 models.

2. Their sales numbers for vehicles based on platforms seem to back up their thinking.

3. VW is slowly ramping up regarding BEV sales, but growing quite fast (~40% per year; about the same growth rate as Tesla).

4. Long term VW almost for sure will bridge the gap, they will be a major player for BEVs. Time will tell which position, exactly.