[BenjaminDyer]

The challenge is to take enough from the feedback to be useful and informative while keeping your focus. Its VERY easy to become obsessed about delivering what your customers / friends want and loose the original vision. Its about time for everyones fave Henry Ford quote "if I listened to my customers I would have built them a faster Horse".

Rather than simply asking "what do you think of X" I like to ask people about their pain points and then try to put two and two together. It can be frustrating and rewarding at the same time.

Good luck.