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Key missing component: CAFE needs a rewrite. US emissions laws have a cutout so that larger vehicles have less stringent emissions requirements. The problem is that this is no longer a gap it's a chasm. Slight hyperbole but a Japanese kei car many Americans would love town own muat do closer to 50mpg, while a monster pickup can do 15mpg. It ends up that a small car can cost $15,000 and the giant pickup costs... $15,000. Many consumers compare the two and wonder if the econobox is really a good choice. The bright shining hope: Most Americans do not want these big cars. Legislation is making small vehicles less competitive, when it should be the other way. AKA - we have good, cheap(ish) electric trucks now. Legislation doesn't need to worry about farmers who can't afford electric anymore. |
Americans by and large want SUVs at a minimum the size of CRV or RAV4, or else a pickup. At any rate with hybrid vehicles getting 40mpg is very attainable. I have a three row SUV that gets this. And I bought it because I really wanted a much more comfortable vehicle I could fit more humans and stuff in.
Other comments addressed this, but it’s also absolutely bananas to claim trucks are as cheap as small cars in the US. Even the F-150 quoted in the comments which is already more than 10k more than the car is quoted as the base model that basically doesn’t exist outside of work fleets. You’d be lucky to find a truck with 100k miles for 15k.