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by Hasu
731 days ago
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No, it isn't. I use AdBlock and generally when I allow ads it's because I have no other way to pay someone who made something I appreciate. I am happy to pay money to remove ads, but it would take a lot more money paid to me to add them in! Certainly not an amount that would be worth advertisers to pay me. |
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But in practice we know there is large group of people working to fund the internet, and I reckon the fair split might turn out to be that all of them (ad viewer, ad placer and content provider) get a slice instead of just the last 2. Think of it as the ad viewer's subsidy for supporting people who use ad blockers.