[malfist]

I see this parroted around a lot, but Amazon's retail margin is not nearly zero. It's 3-5%, and accounts for over half the profit the company makes. And that's even before you account for the "profit" AWS makes from retail's purchases

[paulddraper]

3-5% is a heck of a lot closer to 0 than 100%.

Quoting top-line is misleading.

[malfist]

I encourage you to provide examples where a business has 100% profit margin