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by lelanthran 731 days ago
> Your assumption is that having a programming layer in a CRM is only for big businesses. But that's not true at all.

I read it to mean that "A programming layer in a CRM is only for those businesses that can afford a programmer", which, TBH, are only big businesses.

Which is why small companies may not be able to afford making Salesforce fir their needs exactly - the cost to hire consultants to come in and panel-beat the system to fit is higher than the cost of continuing with spreadsheets.

1 comments

> "A programming layer in a CRM is only for those businesses that can afford a programmer", which, TBH, are only big businesses.

That just is not the case. My first job was working as a solo Salesforce admin/dev for a company of < 150 employees and we made extensive and valuable use of the Apex layer.

Your assumptions are inaccurate, and that is leading you to inaccurate conclusions.