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by danielmarkbruce 735 days ago
Right - for most companies, they are one org. The complexity of "product CRMs" as opposed to "roll your own CRM" seems to come from trying to satisfy mulitple orgs. A CRM that can satisfy two orgs seems about 10x more complex than a CRM that can satisfy one.

LLMs might tip the calculation of buy v build enough that "roll your own" becomes the standard for most business apps.