As someone who has tried to push back against what execs ask for many times, if they want it bad enough, it doesn't matter. They will push forward no matter what the objections are. And if the person objecting won't give in, they'll find someone else to do it.
Company-wide internal push to shoehorn AI into every product and service. All recognition and rewards are given to the sychophants, no matter how ludicrous their proposals.
Even Principal and Senior developers are dragged into meetings with senior leadership to provide suggestions on how AI can be used in their microcosm. Whether it should be used is completely out of the question.
It’s a complete circus right now. Plenty of us just ignoring it and opting-out but it might reflect on our bonuses.
About a year ago my mom had said "you worked at these powerful international companies, I'd expect you to have confidence in the people working in their ranks to protect the things that you deem valuable", my response was "unfortunately that's exactly the reason why I have no hope that anyone will stand up".
Non-sycophant employees are shut down and ignored once the whole corporate culture has bought in to the hype du jour. If you are the sole dissenter, it can even make you look like a “bad” employee for not recognizing the “opportunity” that the new hyped thing will supposedly bring.