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Google isn't dead because it still has a massive user base, generating more money than ever. Many people think Google is the internet, and Android and Chrome users have Google as their default search engine. Google even pays Apple billions to be the default on their devices. So from a business perspective, Google is thriving and will continue to do so for years. However, the quality of Google's search results has declined, which is widely acknowledged by tech-savvy users and even the general public. As an SEO expert, I've observed that while Google has always battled spam, they've recently shifted their focus away from website content and towards other factors like brand recognition and user engagement metrics. This change likely stems from their anticipation of AI-generated content. Consequently, a poorly written article on a well-known site like Forbes can outrank a well-researched piece on a lesser-known blog. Google has also started using AI for ranking, despite previously stating they wouldn't. As a result, alternative search engines like Bing and DuckDuckGo have become viable options. However, Bing hasn't significantly improved; Google has simply gotten worse. People are likely to leave Google as soon as a clearly superior alternative emerges. An ideal Google alternative would be like ChatGPT but with less abstraction and more factual accuracy. While ChatGPT provides direct answers, it's a 50/50 chance whether the information is true or made up. A real competitor would offer ChatGPT-like functionality with a stronger emphasis on facts and sources, providing up-to-date knowledge on any topic. |
Do you remember when iPhone was introduced and Nokia/Symbian was still the king?
This is exactly the reasoning line that Symbian/Nokia devs kept repeating when iPhone was released. I remember arguing with them endlessly. It took around 4 years for the company to collapse completely.