[iwanttocomment]

FYI, the organization by "monthly" price, which assumes like contacts for two eyes worn daily, was initially quite confusing for me. I wear a contact in only one eye and I don't wear it in that eye every day, so the monthly price is totally irrelevant to me - I purchase contacts on a per-unit basis. You do list that, but it's smaller and deprioritized.

[RasmusFromDK]

Thanks for the feedback! I've actually been a bit on the fence about how to show the prices. I show the monthly price because I thought it would be the easiest way to compare across package sizes, and for people to compare against their current subscription price.

I actually had a very first version where I showed the price "per lens". Would that have made it less confusing for you at first glance?

[iwanttocomment]

I think price per lens would have been fine, yes. That's ultimately what I care about. But I also think that cost-per-quantity-lens-pack, which you list but deprioritized, is more understandable. Sorting by cost per lens but presenting the cost per pack (30, 90, etc.) is likely the sweet spot.

[RasmusFromDK]

Got it, thanks again for the feedback!