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by codeflo
742 days ago
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Shareholder-driven growth targets mean it's no longer good enough to target the 20th percentile users, who might have reading comprehension at a 5th grade level. You have to hit the 10th percentile, or the 5th. Be glad that you still get text instead of pictures. |
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Even that isn’t a given. I’ve seen banks using emoji in their notifications. Companies are using ML to predict which emoji to change your text to. There are emoji domain names. Etcetera.