[boristsr]

I think this comment misses just how big of a leap chrome was over the competition for at least 5 years. The speed and stability improvements were light-years ahead. It was finally able to break the IE6 stranglehold and quickly overtook Firefox's adoption rate.

After that it's just inertia, it's the head of the pack because it's the head of the pack and people already use it.

To convince people to change generally you can't just offer the same or similar performance and features, it has to be a worthwhile reward for the user to bother. This change which just might be crippling enough for adblockers may be enough to get people to switch.