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by RileyJames 749 days ago
The point of the article was that Etsy has already established both sides of the marketplace. And that both sides of the marketplace are not equal, as competitors/disruptors are discovering.

To be successful, they need a large consumer base, and a small seller base, who sell high quality goods (which is subjective, but mass drop shipping is certainly not what those consumers are expecting).

Of those, the hardest to attract is a larger consumer base. Sellers will ultimately go where the buyers are.

1 comments

> To be successful, they need a large consumer base, and a small seller base, who sell high quality goods (which is subjective, but mass drop shipping is certainly not what those consumers are expecting).

The only way a small seller base can support a large consumer base is if it's some form of mass manufacture. That more or less leads to drop shipping as the logical conclusion and optimization.

1stdibs, Grailed and Depop would beg to differ.