[mjfisher]

I'm surprised no one yet - either in the comments or the article - has talked about the most important and powerful part of Scrum: having a singular sprint goal aligned with a higher level product goal that the entire team is dedicated to.

That it's also the most difficult or commonly ignored part of Scrum might also be relevant.

[dsalfdslfdsa]

Probably because it's almost impossible (and probably co-incidental when it does happen) to align all software engineers on a team to a common outcome at all times. Nor should you.